adidas Running Window Display Campaigns

adidas Running Window Display Campaigns

Client: adidas
Date: 22.04.2024
Location: UK

Ahead of the launch of the SS24 adidas Adizero Boston 12 and Supernova Rise running shoes, we organized the installation of 10 window displays across multiple UK&I specialist running stores. Using campaign content provided by the brand, we were able to resize and adjust the creative to meet individual store requirements. Window vinyl’s, hanging foam boards, and in-store tech cards were installed to help promote both launches and engage the consumer.

Stores locations: Canterbury, Dublin, Edinburgh, Farnham, Ipswich, Manchester, Reading, St Albans, Watford.

Collage of window displays in the UK

adidas Manchester Marathon X Up & Running

We worked with the Up & Running store in Manchester to co-ordinate a bespoke Manchester marathon display ahead of the event on Sunday, 14 April. The creative highlighted the Boston 12’s, part of the ‘Race to Win’ Adizero franchise and a popular marathon shoe.

With a visibly large presence on the store front and located along the marathon route, this was a great opportunity to capture the attention of local runners, customers, passers by, and supporters during the marathon weekend.

Up & Running Manchester adidas Window Display

With positive retailer feedback and increased exposure of the Adizero and Supernova ranges, we’re delighted with the results.